Words have remarkable power. There have never been as many opportunities as there are today to use words to maximum advantage.
Course Overview
This is a brand new course that will help you insert some much-needed quality control. Just to make sure that all the many words you send out there into the world will count for you and not against you. And we will do this in a simple three-hour workshop.
We realise that your needs are different to those of anyone else. Perhaps the staff in your marketing department will have individual strengths and personalities. Plus, if you are an organisation, you may have your own particular priorities. You might want to focus to be on how to write emails, newsletters - or how to write for the web.
It would include elements such as:
- Knowing what you sell
- Knowing your audience
- How to be credible
- Being creative in your writing
- Structure - what works for different mediums?
- Art of persuasion
- Editing
- Proof reading
Who should attend?
This course is ideal for anyone who needs to sharpen his or her writing skills for press, web and public announcements.
If you would like to apply for this course please fill in the CSVMedia_Copywriting_Booking_Form (PDF document, 45Kb) and post it to
CSV Journalist Network,
CSV, 237 Pentonville Road,
London, N1 9NJ
or fax to 0207 833 5689.